Online 9 to 5

This free e-book comes straight from the “mother ship”, Google itself, and gives you some official insight on how to make the most out of your Google AdWords account. The information is dated from 2003-2004, but still good for a beginner looking to learn the basic principles of Google’s pay-per-click system. It deals with setting goals, selecting keywords, developing ads, creating destinations, tracking results and optimizing your campaigns. Best place for a first step in the AdWords direction. You can get more free docs like this one from the Google Advertising library. Have fun!

Download here (right click, “save target as…”): The Maxiumum Effect

Tags: AdWords, E-Books

If you aren’t totally new to the internet marketing world, you’ve probably heard about the AdWords Empire System , they made a big splash when they launched this business (a few months ago, I think). If you didn’t heard about AdWords Empire, i’ll let them tell you, in short, what it’s all about: “The AdWords Empire System is a comprehensive and “COMPLETE” 6 information packed DVD set that let’s you witness first-hand what happened in one of our elite live AdWords coaching programs in Singapore in which the attendees paid well over $4,000 Singaporean Dollars (about $3,000 US Dollars) and spent a few days to learn exactly what Fabian and I taught them.”

So, as you see, this system is not free by any means, but they did release something that you can have for free: the audio mp3 and pdf notes of a teleclass they held on the 17th of August 2006. The subjects they tackled were related to the new Google AdWords changes (Google quality score, landing page quality etc.), online marketing strategies, tips and tricks from the “real world”  and much more. There’s plenty to be learned from them, so listen to the audio or read the pdf transcript, your choice!

Download here (right click, “save target as…”): AdWords Empire Teleclass audio (mp3) and AdWords Empire Teleclass Review Notes (pdf)

Tags: AdWords, Audio, E-Books, Internet Marketing

This e-book, from one of the best SEO experts on the web, Brad Callen, can be considered premium, even if it’s free. It’s packed with tons of useful information for using Google’s pay-per-click system and a true “must-have” manual for anyone using this kind of promotion marketing. It also presents one of Brad’s software products, Keyword Elite, and has an advertorial side, but the free info it contains makes for a very useful reading nonetheless. So get reading, people, cause it’s one of the best books around, on this subject!

Download here (right click, “save target as…”): Google AdWords Made Easy

Tags: AdWords, E-Books